Format IP, born in the Benelux, built for today’s media.

Ecchoverse is the New Media IP studio of the eccholine group for the Benelux. We develop and produce formats designed for new media platforms and built to sell across territories. Proven formats into the Benelux. Benelux formats out into the world.

MIPCOM Cannes 2026

Book a 45 minute chemistry talk with us during MIPCOM Cannes 2026.

Monday 12 to Thursday 15 October 2026

Starts in 00d 00h 00m 00s

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Booking opens shortly

Our MIPCOM calendar goes live here. Until then, drop us a line and we will hold a slot for you.

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Slots are shown in Cannes time (CEST). Bookings run through Google Calendar and sync straight to our agenda.

What we do

Two directions. One studio.

Ecchoverse is a Benelux IP studio for the modern media, backed by Eccholine, the company behind Peking Express and international line productions including Ninja Warrior, Power Couple, Desafío, Game of Wolves and Are You The One.

Repackaging global format IP

  • Global hit formats, rebuilt for Benelux buyers
  • Brand cofinanced or brand funded
  • Made for TV, streaming and social in one build

Launching own format IP

  • New format IP, built for Benelux buyers
  • Brand cofinanced or brand funded
  • Multiplatform by design, built to travel
How we work

Format first, multiplatform from day one

We develop formats for how media works today. The core idea, the role of each platform and the brand architecture behind it are shaped together from the first page.

01

A strong format at the core

It starts with one clear, repeatable idea. Strong enough to carry a full show, simple enough to understand quickly and flexible enough to travel across markets.

02

Every screen has a role

A format should not simply be repeated across platforms. Longform, YouTube, social and vertical each play their own part in the story, extending the format before, during and after each episode.

03

Brands become part of the entertainment

Brand architecture is built into the format from day one. We look for a role a brand can genuinely own, contribute to and create content around, both inside the series and across the wider ecosystem.

Broadcasters and brands face the same problem: attention no longer shows up by itself. We design format IP that solves it for both, and structure it so everyone at the table earns from it.

Strategic benefits for brands
  • Your challengeYour audience has learned to skip you.So we stop interrupting. Your brand is written into the heart of the format, right where people lean in.
  • Your challengeA campaign burns bright for six weeks, then disappears.A format keeps going. Seasons, spin offs and live moments give your own channels a year of stories to tell.
  • Your challengeReach can be bought. Relevance has to be earned.Every format grows orbits into the communities that care most, on the platforms where they already spend their evenings.
  • Your challengeEvery euro has to prove its worth.You get category exclusivity, clear usage rights and attention we actually measure, with earned media value reported for every orbit.
Strategic benefits for broadcasters and streamers
  • Your challengeBudgets stay flat while linear ad income keeps sliding.Brand money is part of the plan from the very first page, so your licence fee no longer carries the full bill.
  • Your challengeA whole generation is growing up on YouTube and TikTok.Each format arrives with its own orbit strategy: social and vertical spin offs with a pull of their own, leading new viewers back to your platform.
  • Your challengeStreaming lives on sign ups and retention. One and done shows deliver neither.We build formats to come back season after season, with exclusive windows, urgency and press moments set in the calendar.
  • Your challengeBrand money can never cost you the show.The edit stays yours, and every integration respects the product placement rules.
Who we work with

Buyers, brands and the people who sell formats for a living.

Broadcasters and streamers

Belgium and the Netherlands first. We know what each buyer is commissioning and pitch in their own strategy.

Distributors and format owners

Looking for a Benelux home for your formats? We adapt them to the Benelux market, work out the cofinancing architecture and bring them to the right media buyer.

Brands

We work closely with brands that want to be part of the entertainment rather than the interruption. Cofinancing or brand funding, earned media, owned channels.

Creators and new media heads

YouTube first and social first formats that grow an audience before a broadcaster ever sees a pilot.

Contact

Got a format, a brand or a gap in your schedule? Let’s connect.

Tell us who you are and what you are after. We read every message ourselves and come back to you within two working days.

01Who I am

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02About me
03What I want to talk about

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